Top 5 Free to Play Games in Italy Q2 2023

In the second quarter of 2023, the top 5 free-to-play games in Italy demonstrated notable trends in downloads, revenue, and active users. Here’s a detailed look at their performance:

Coin Master from Moon Active saw a consistent rise in weekly revenue, peaking at approximately $479K in the last week of June. Weekly downloads, however, experienced a decline from 48.3K in mid-May to 18.4K by the end of June. Meanwhile, weekly active users fluctuated, reaching a high of 566.7K in mid-May before settling at 464.6K in the last week of June.

Candy Crush Saga by King maintained stable weekly revenue, with the highest being around $364K in mid-June. Downloads showed a downward trend, starting at 28.7K at the end of March and dropping to 13.5K by the end of June. Active users also decreased from 416.7K in late March to 305.6K in the last week of June.

Playrix's Gardenscapes experienced a varied performance. Weekly revenue peaked at $252.7K in mid-April but later dropped to $211.5K by the end of June. Downloads followed a similar pattern, starting at 28.3K in late March and declining to 17.9K in the last week of June. Active users saw a peak of 435.5K in early May, eventually decreasing to 342.1K by the end of June.

Royal Match from Dream Games showed a steady increase in weekly revenue, culminating at $252.3K in the last week of June. Downloads, however, decreased from 55.2K in late March to 40.1K by the end of June. Active users remained robust, peaking at 590.2K in the final week of June.

Lastly, MONOPOLY GO! by Scopely, Inc. saw significant growth post-release. Weekly revenue surged from $17K in early April to $323.3K by the end of June. Downloads remained strong, peaking at 185.3K in late April and stabilizing around 130.8K in the last week of June. Active users soared from 81.9K in early April to 649.2K by the end of June.

These insights are based on data from Sensor Tower. For more detailed analysis and additional insights, visit Sensor Tower.